Your email list is one of your most valuable assets!

Make a habit of collecting emails to add to your list. Just remember that you are building a permission-based list, which means a person must give their permission before being added. Here are some tips for growing your list.

• A visitor sign-up box to use on your website
• A "Send Page to Friend" link for your website
• A special feature that allows your subscribers to forward your email and add a personal note to their friends
• Have a sign-up sheet available at your place of business
• Train employees to collect addresses and permission at every point of contact
• Collect addresses at trade shows and events
• Collect business cards of people who request information

 

TouchStone MarketPoint! Collect Emails Every Chance You Get